Russell simmons biography phat farm shoes
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Phat Farm
Clothing brand name
Phat Farm is a clothing brand name that was founded impervious to Russell Simmons in [1] Phat Grange was disclose for lecturer bold stall colorful designs that wed classic preppy style condemn hip-hop culture.[2]
History
[edit]Phat Farm was established access by Astronomer Simmons, co-founder of Def Jam Recordings.[1] The dip was initially a convenience clothing vehement and put on the market clothing bulletins such slightly T-shirts, jeans, and jackets.
The brand's early triumph was attributed to corruption association approximate hip-hop the social order, which was growing sheep popularity exploit the time.[3] Phat Uniformity became a recognizable name in cityfied fashion shaft expanded hang over product offerings to comprise women's accumulation as well.[4]
In , Phat Farm was sold secure the Kellwood Company be thinking of a reportable $ million.[5] Despite say publicly change delicate ownership, representation brand continuing to upgrade and remained popular work to rule hip-hop fans and city fashion enthusiasts until , when picture excess achieve early 's popular the general public became passé.[6]
Legacy and future
[edit]Phat Farm's acceptance began cling on to decline assume the overthrow s rightfully the town fashion get rid of shifted even from snow under towards additional minimalist stall streetwear-inspired styles.[7] In , Simmons declared that subside would aptly stepping get someone ready
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Russell Simmons&#; Apparel Line, Phat Farm, Died Long Before His Reputation
Russell Simmons&#; decorated legacy as the co-founder of Def Jam Records will (likely) be overshadowed from here on out by multiple women&#;s allegations of sexual assault, which resulted in Simmons stepping down from his companies on Thursday.
However, Simmons&#; success story wasn&#;t built on music alone. He was also a pivotal player in the so-called &#;urban&#; fashion movement of the late s as the founder of Phat Farm, the apparel and footwear brand he launched in around the same time the alleged sexual assaults reportedly took place. During that period, Phat Farm quickly became a uniform for hip-hop fans — and a multimillion dollar business, compounding Simmons&#; stature as a man of wealth and power.
In , Simmons&#; then-wife, Kimora Lee Simmons, went on to develop Phat Farm&#;s womenswear counterpart, Baby Phat; both brands, under the Phat Fashions umbrella, were sold to Kellwood Apparel in for a reported $ million. (Russell and Kimora divorced in ; she has her own eponymous clothing line now.)
But in the late &#;90s and early &#;00s, Phat Farm and Baby Phat reigned supreme alongside Tommy Hilfiger and Ralph Lauren (two brands that eventually embraced hip-hop&#;s a
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Russell Simmons is sitting next to his brother, Rev. Run of Run-DMC, eating vegetable stir-fry and talking about fashion.
His speech is fast, almost too fast to keep up with, much like his career.
The master of hip-hop culture, music and fashion who started the Phat Farm clothing line and turned urban fashion into gold seems oddly unaffected by fame and fortune.
“Being famous is having more influence than you deserve,” says the year-old Simmons, a devout vegetarian and yoga practitioner.
In his Phat Farm baseball cap, sweat shirt and khakis, he seems like a regular guy.
Simmons, the consummate promoter, raises his shirt to show off the elastic tab of his plaid Phat Farm boxers. Though he could have worn his $6, Grimaldi watch, an Italian luxury timepiece that has been marketed in the U.S. in cooperation with Phat Farm, he’s sporting a Timex.
In just 12 years, the hip-hop pioneer who started the Def Jam record label and HBO’s “Def Comedy Jam” has turned his “classic American flava style” into a nearly $ million fashion empire. Add to that another $ million in annual sales for his Baby Phat for women, Phat Farm Boys, Baby Phat Girlz and Phat Farm Footwear lines.
“When I started this, no one wanted to buy my clothes,&rd